HVAC Product Marketing Specialist

HVAC Marketing Specialist

My client are redefining HVAC solutions. As an industry leader in heating, ventilation, and air conditioning systems, they combine decades of innovation with a commitment to energy efficiency and performance. They’re seeking a strategic and detail-oriented Product Marketing Specialist to help bring their products to life in the market and communicate their value to customers and partners.

The Role:

As a Product Marketing Specialist, you’ll play a key role in driving the success of HVAC product lines. You’ll be responsible for developing go-to-market strategies, crafting compelling messaging, and enabling the sales team with effective tools and insights. This role bridges product management, sales, and marketing-ideal for someone who thrives on cross-functional collaboration

Package:

Salary around £50,000

Hybrid working

25 days holiday plus bank holidays

10% pension, 7% employer contribution

Key Responsibilities:

Develop and execute product marketing plans for new and existing HVAC products

Conduct competitive analysis and market research to inform positioning and messaging

Create compelling sales enablement materials, product collateral, and technical documentation

Collaborate with product management to shape product roadmaps based on market needs

Plan and execute product launches in coordination with marketing and sales teams

Support digital marketing campaigns with product-specific content

Train internal stakeholders and channel partners on product benefits and key differentiators

Requirements:

3+ years of product marketing experience, ideally in the HVAC or construction sector

Strong understanding of HVAC systems, applications, and customer needs is a plus

Excellent communication, storytelling, and copywriting skills

Analytical mindset with a passion for data-driven decision-making

Ability to manage multiple projects and deadlines in a fast-paced environment

Interested? Apply now for a confidential conversation

WR HVAC | M&E are #1 recruitment partner for HVAC jobs. Our customers include a range of large and small M&E companies, manufacturers and suppliers of heating, ventilation, air conditioning and refrigeration equipment. We recruit UK wide for sales, management and technical jobs.

WR is acting as an Employment Agency in relation to this vacancy.