Sales Manager
Sales Engineer
Location: Coventry
Salary: Competitive + Commission + Company Benefits
A Coventry-based fire protection specialist is seeking an experienced Sales Engineer to drive growth and develop trade partner networks across the UK. This is a technically focused sales role requiring strong product knowledge and the ability to build long-term distributor and installer relationships within the fire safety sector.
The Role
You will be responsible for developing and expanding trade partner networks, supporting installers and distributors, and driving revenue growth across specialist fire suppression product lines.
Key responsibilities include:
Developing and managing trade partner and installer networks
Promoting and selling fire suppression and extinguishing systems
Providing technical guidance and product training to partners
Identifying new market opportunities and driving territory growth
Preparing quotations, proposals, and technical submissions
Supporting specification sales and project-based opportunities
Working closely with internal technical and operations teams
Candidate Requirements
Graduate / Diploma / Certification from a recognised university or technical institution (Engineering or related discipline preferred)
3-5 years’ sales experience within the Fire Safety industry
Proven experience building and managing trade partner networks
Strong technical knowledge of fire suppression systems
Ability to communicate technical concepts clearly to installers and distributors
Commercially driven with a proactive, self-motivated approach
Strong negotiation and relationship management skills
What’s on Offer
Competitive basic salary
Uncapped commission structure
Career progression within a growing organisation
Supportive technical and operational team
Opportunity to shape and expand a developing market network
WR Engineering are the #1 recruitment partner for engineering, manufacturing & technical sales jobs. We recruit for permanent jobs UK wide.
WR is acting as an Employment Agency in relation to this vacancy.

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